I heard this on a post quite some time back and thought it was relivant for this thread. It was to the effect of " I hope this new Duramax is a great truck, not only strong but reliable, that was Ford and Dodge both have to wake up and build even better trucks. " My feeling is this, I live on an island of about 55,000 people, there has to be more diesel trucks per capita than any place i have ever been, lots of fords, lots of dodges and a few chevys. I had a 96 1500 that i loved. I killed that thing, through the sand, mud, pasture, you name it. Thought that i needed something bigger so i went to the Ford dealership and drove some really nice trucks. Power was good, ride was nice, intieror was great,and the price was good too. Well jumped right over to the GMC dealership and test drove a DMax. Power Was Unreal, ride was beautiful,interior was ok,price was ok. I thought that was going to be my new truck. But figured id better go see my friend at the local 5-star. Drove a new dodge, Power was so-so, ride wasnt to bad, interior was ok, price was ok. Why did i buy it?
I have no idea

They made me an offer i couldnt refuse. I guess my point of this is sometimes there isnt brand loyalty, there isnt a specific seling point, there is any one reason why a small portion of the public buy a specific brand. Something grabbed them that day and BAM, they are the new owner of a new Truck. Do i regret not buying the Chevy, sure i do, when im at taco bell and i have to shut my motor down. Do I regret not buying a PSD, sure i do, when i need to take a couple guys in my truck. Do i Regret buying a Dodge. No,never, I know this truck was best suited for me. Even though at times i would give my left nut to have my friends truck for a day, i wouldnt trade my truck for the world. Its exactly what i wanted. Hopefully DM will realize that the majority of the public hears about terrible transmission problems, "bad fuel pumps" and different things like that. Maybe one day we can be on the good end of that, "yeah but i hear that transmission is awesome". Until then ill put up with all the other stuff and know in my heart that this truck kicks *ss!!!!!!
Good night that was a long post..... sorry
Aloha