AH64ID
TDR MEMBER
Most new tires will be mushy when new, it takes a while to break them in, for the rubber to take a "set", the owners manual even talks about this. High air pressure will usually not help since the side wall is not the problem, it is the tread actually moving on the belts.
Nick
Good point, the rubber needs to get hot and the more air you have the less heat it will see.